How it works

A relationship,
not an address.

Everything online wants a way to reach you, and the usual answer is your email address — one key that opens every door, forever. Lauther replaces it with something better: a separate, living connection to each thing you care about, each one entirely in your hands.

The whole idea

Three steps, and you're connected

1

Install once

One app, signed in with a link to your email. That address stays between you and us — its only jobs are sign-in and getting your account back on a new phone.

2

Connect on your terms

A site shows a QR code; you scan it and pick the name it will know you by. Your fridge and your scripts are even simpler — a token from the app and they're talking.

3

Live your life

They can tell you things, ask you things, and sign you in. Each connection stands alone, and each one ends the moment you say so — one tap, done.

If you're a person

What that gives you

One inbox, your rules
Orders, alerts and replies in one place, with priorities you set and quiet hours only genuinely urgent things may cross. Your messages follow you to every device, and to your next phone.
A different name everywhere
Be @nova at one site, @quiet-fox at another. Each name belongs to that place alone, so your accounts stay separate lives — and picking a new one takes a second.
Your fingerprint is the password
Signing in is a glance at your phone. Approving a payment is a deliberate press. There's nothing to invent, remember, or retype from another screen.
The off switch is yours
End any connection in one tap — the name, the channel and the ID go together, instantly. Safety features like this stay free, permanently, on principle.
The email trick

Unsubscribing, solved for good

Some sites simply require an email address — newsletters, receipts, the occasional login code. Lauther hands you a better way to give them one.

1

Mint an address

One tap in the app creates a fresh address that exists just for that sender. Give a different one to every newsletter you try.

2

Read it as a notification

Their mail lands in your Lauther inbox, rendered as the sender designed it — pictures, layout and all, on every tier.

3

Delete it when you're done

Enjoyed it for a year, tired of it now? Delete the address and delivery ends at our server, that very second — decided by you, on your phone, effective immediately.

Why this beats the unsubscribe link: an unsubscribe request is a favour you ask of the sender — and the address they hold works forever, wherever it travels. A Lauther alias puts the decision at your end. Deleting it retires the address itself, for everyone who ever got hold of it, including anyone it was passed along to.
If you run a service

What it changes on your side

Your web app gains what a native app has — while staying the web app you already run, with the stack you already have.

Messages that land
Order updates, reminders and replies arrive on the lock screen — the channel your customers already trust for things that matter, with a picture attached when it helps.
Sign-in with nothing to breach
You keep an opaque ID, the alias your customer chose, and a way to reach them. That's the whole record — which makes the security conversation a short one.
Real decisions, confirmed
A withdrawal, a booking, an agent about to act — fire a question and get back an answer you know was confirmed with a fingerprint, by the person you paired with.
Trust you can point at
Customers see exactly what they granted and can end it themselves. Asking for less is the easiest trust argument there is — and it shows on your signup rate.
Plays well with others

It joins your world as it is

Your existing tools work today

Lauther speaks the Pushover API, so hundreds of tools connect the moment you point them at api.lauther.id — and anything with a webhook field works as it is. Keep your current setup running while you decide.

Passkeys and Lauther, together

Passkeys are the right answer to passwords, and we'd tell you to use them. They prove it's you when you're on the site; Lauther reaches you when you're away and carries your answer back. Use both.

Beyond one ecosystem

If you've enjoyed Hide My Email, this is that idea taken further: cross-platform, built for every site, and with a live channel back to you rather than a forwarding address.

Worth knowing

The shape of it, plainly

Sites see a stranger; we see an account
Each site gets an identity that belongs to it alone. Our own servers know which identities are yours — that is exactly what makes one-tap revocation and recovery on a new phone possible. The privacy policy spells it out →
The same person, by design
Lauther proves you're the same person a site met last time — and lets you hold as many identities as you like. For one-vote-per-human cases, pair it with a tool built for that.